team.blue brand Kolsquare acquires leading Influencer software Storyclash
team.blue influencer marketing brand Kolsquare is proud to announce the acquisition of Storyclash, the leading influencer marketing technology in the DACH region. Together, the two established European platforms represent one of the most attractive value propositions in influencer marketing solutions for brands, agencies and creators in the market.
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Kolsquare joined team.blue in October 2024 as part of the group’s growth strategy to strengthen its pan-European SaaS footprint. In 2025 alone, team.blue delivered 11 acquisitions across 11 countries, further expanding its broad portfolio of products and solutions designed to make online business success simpler. Since becoming part of the team.blue family, Kolsquare has continued to set the benchmark for influencer marketing in Europe, delivering rapid expansion across France, Germany, Spain, Italy, the UK, and the Nordics. This momentum has been driven by a disciplined buy-and-build strategy, including the acquisition of Woomio and most recently the integration of Inflead. This growth will be further fuelled by the addition of Storyclash, marking a significant milestone in reinforcing Kolsquare’s position as the leading marketing technology in Europe.
These transactions have now created a European powerhouse: a union of scale, vision, and innovation, serving more than 2,000 brands, agencies, and public organisations across more than 180 countries. With this move, Kolsquare accelerates its ambition to expand beyond borders while remaining firmly anchored in European values of transparency, sustainability, and technological sovereignty.
The integration of Storyclash state-of-the-art, AI-powered platform with Kolsquare’s proprietary technology will unleash unprecedented capabilities, from predictive campaign intelligence and automated creator-brand matching to real-time performance optimisation and generative tools for storytelling. This technological leap will set new benchmarks for speed, creativity, and efficiency to empower tomorrow's brands, wherever they are, with the superpowers of influence.
Beyond market leadership and product excellence, this transaction reflects Kolsquare’s deeper mission to build a more responsible and impactful influencer marketing industry. As a certified B Corp organisation, Kolsquare remains committed to promoting fairer collaborations between brands, agencies and creators, and to making influence a force for good. By expanding its impact in the DACH region with Storyclash, the group will empower even more brands, agencies and creators, promote fairer collaborations, and support businesses in making influence a force for good.
Finally, this strategic acquisition supports team.blue’s broader ambition to build European category leaders across its SaaS verticals. By strengthening its influencer marketing pillar through the combination of Kolsquare and Storyclash, team.blue continues to bring together local expertise, scalable technology, and long-term leadership to help entrepreneurs launch faster, grow smarter, and scale with the intelligence of AI at every step.
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We have built Storyclash into one of the industry’s leading SaaS influence marketing providers to DTC brands in the DACH region through our focus on continuous innovation, especially on AI. Kolsquare’s acquisition provides Storyclash with accelerated European presence and backing to deliver even greater value to our customers. We look forward to joining forces with the Kolsquare team to lead the charge in AI-based influencer marketing solutions to our clients in Europe and beyond.
Andreas Gutzelnig, Co-founder and CEO of Storyclash.
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We are delighted to welcome Storyclash into the Kolsquare tribe, providing us with stronger exposure in the DACH region thanks to the amazing work they have done to grow the customer base locally. We have been really impressed by the quality of the Storyclash technology, their pioneering work as an AI-powered solution and their impressive client portfolio of inspiring brands and agencies, as well as by the team that has been doing an incredible job in the region for years.
Quentin Bordage, CEO, Kolsquare
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We are proud to see Kolsquare’s growth journey accelerate within the team.blue ecosystem. Its continued successful expansion, both organic and via selected acquisitions, reflects our vision of building an ecosystem of brands dedicated to simplifying online success with the power of AI, from secure digital foundations to innovative software. We look forward to working closely with the Storyclash team and are excited to deliver even stronger and innovative influencer marketing solutions for customers across Europe.
Claudio Corbetta, Group CEO, team.blue
No further details about this transaction will be made available.
Kolsquare is Europe’s leading Influencer Marketing platform, offering a data-driven solution that empowers brands to scale their KOL (Key Opinion Leader) marketing strategies through authentic partnerships with top creators.
Kolsquare’s advanced technology helps marketing professionals seamlessly identify the best content creators by filtering their content and audience, while also enabling them to build, manage, and optimize campaigns from start to finish. This includes measuring results and benchmarking performance against competitors.
With a thriving global community of influencer marketing experts, Kolsquare serves hundreds of customers—including Coca-Cola, Sony Music, Publicis, Sézane, Sephora, Clarins, Nissan and Lush, —by leveraging the latest Big Data, AI, and Machine Learning technologies. Our platform taps into an extensive network of KOLs with more than 5,000 followers across 180 countries on Instagram, TikTok, X (Twitter), Facebook, YouTube, and Snapchat.
Since October 2024, Kolsquare has become part of team.blue, a leading digital enabler for businesses and entrepreneurs across Europe. team.blue brings together over 60 successful brands in web hosting, domains, e-commerce, online compliance, lead generation, application solutions, and social media.
About Storyclash
Storyclash is the AI-powered Influencer Marketing Platform that helps influencer marketing teams to boost sales and brand awareness. The tool helps brands and agencies discover authentic creators, measure the impact of campaigns and manage all the data in one place. Storyclash was founded in 2016 by Andreas Gutzelnig and Philip Penner
