team.blue brands maxcluster and Hypernode become primary hosting partners of Hyvä
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This strategic partnership within the team.blue ecosystem strengthens the group’s market position in e-commerce hosting and opens up new growth opportunities in Europe
Paderborn/Amsterdam, September 17, 2025 – Just in time for this year's DMEXCO in Cologne, team.blue brands maxcluster GmbH and Hypernode B.V. have entered into a strategic partnership with Hyvä Themes B.V, the de facto frontend solution for Magento and Adobe Commerce, already powering over 5,700 online shops worldwide. Under the agreement, maxcluster and Hypernode will assume the role of primary hosting partner for Hyvä Themes & Hyvä Commerce – an exclusive position that significantly strengthens their visibility and reach in the European e-commerce market.
Hypernode and maxcluster, both part of European AI-powered brand ecosystem team.blue, give Hyvä customers a clear competitive advantage. Agencies benefit from a reliable hosting solution that makes their work more efficient. The maxcluster and Hypernode platform, which is specially tailored to Hyvä, significantly reduces total cost of ownership (TCO) – freeing up resources for investment in revenue-boosting measures.
Online shop operators can rely on the highest standards of security, scalability, and availability. The partnership between maxcluster and Hypernode not only offers them stability, but also real opportunities to stay ahead of the competition.
Advantages for retailers and partners
● Easy integration: As preferred hosting partners, maxcluster and Hypernode show how to exploit the full potential of Hyvä.
● Joint events: both companies are personally present at events and make it clear that they actively support the success of retailers.
● Regional strengths: Hyvä, maxcluster, and Hypernode serve the European market in various areas. Customers benefit from the expertise of regional contacts.
● State-of-the-art technology: Hyvä customers can rely on the highest standards being set in terms of availability, scalability, performance, and security.
● Data sovereignty: While many hosting providers are uncertain about the GDPR, maxcluster and Hypernode guarantee full data sovereignty – thus ensuring the future viability of retailers.
● Reliable service: With their extensive experience in Hyvä hosting, both providers ensure fast solutions, even in technically demanding situations.
● Technical cooperation: Joint developments enable simplified Hyvä deployments on maxcluster and Hypernode instances.
With Hyvä, we are gaining an innovative partner that is significantly shaping the world of e-commerce. Like Hyvä, we have a similar commitment to providing an exceptional customer experience. Thanks to our long-standing relationship, we have a partner at our side whom we trust. We believe in Hyvä's success
Sebastian Ringel, Managing Director, maxcluster
Hypernode is delighted to be Hyvä’s primary hosting partner, together with maxcluster. This allows retailers to benefit from an optimal combination of innovative front-end and high-performance hosting
Milan Bosman, Director of Sales & Business Development, Hypernode
Hyvä, maxcluster and Hypernode have a very similar mission: support Magento Open Source merchants with modern technology, with a strong focus on performance. Our combined forces and expertise will drive this even further. We're future-proofing Magento, pushing the platform to the limits, and making it faster than ever before. Together we offer mid-market merchants control over their data, privacy, roadmap, and cost, and allow them to have ownership over their stores
Willem Wigman, Founder and Managing Director, Hyvä.
Hyvä Themes B.V., based in Heerlen (Netherlands), was founded in 2020 and enables merchants to create faster and better converting online stores while reducing development time and costs. The company is bootstrapped and growing rapidly, yet profitably and sustainably, serving over 5,700 Magento Open Source and Adobe Commerce stores globally, including notable clients such as Nestlé, Citizen Watch, Baby Born, Jysk, Somfy, Prenatal, Canon, Audio-Technica, and Volkswagen.
About maxcluster
maxcluster GmbH, based in Paderborn, Germany, is one of the leading German providers of high-performance and highly available hosting for online shops and business applications. Since 2011, maxcluster has been operating a hosting platform specially optimized for e-commerce, which is used by well-known agencies and retailers in the DACH region. maxcluster has been part of team.blue since 2023.
About Hypernode
Hypernode B.V., based in Amsterdam, specializes in managed hosting for Magento and e-commerce applications. With a strong focus on automation, security, and performance, Hypernode supports retailers and agencies, particularly in the Benelux countries, the UK, and Scandinavia. Hypernode is also part of team.blue.
