B2B lead generation specialist Leadinfo joins team.blue

team.blue announces that it has acquired a majority stake in Leadinfo. Leadinfo is a global top player in real time lead generation. The SaaS product converts B2B website visitors to leads.

Founded in 2017 by Han Kleppe, the Rotterdam-based SaaS company Leadinfo, serves more than 3,000+ customers and 1,200+ marketing agencies worldwide. Leadinfo has gone from a team of 2 to 25 people and is known for its high-quality dataset and easy integration with 40+ CRM tools like Hubspot, Salesforce and Teamleader. Thanks to Leadinfo’s focus on quality and efficiency, the company is a sector leader in the Benelux and quickly becoming an important player in the DACH region. 

Leadinfo’s partner program with online marketing agencies is the driving force behind the company’s success. With more than 1,200 partners across Europe, they have one of the largest partner programs in the Benelux. The company takes a local approach when choosing who to partner with, meaning that its network is scattered across Europe, strengthening its positioning and presence. 

Han Kleppe and the current management team will continue to lead the company. Leadinfo will be supported by the broader team.blue organization to offer the powerful Leadinfo tool to 2,5M+ team.blue customers and web agencies across Europe. 

 

I am truly proud to be joining team.blue and scale our winning software across their territory. I look forward to rolling out our product and partner program across 15 countries and offering it to 2,5M+ customers. As entrepreneurs, Jonas (Founder & President of team.blue) and I share the same winner mentality and it was great to notice that this mindset is also strongly embedded in the company culture of team.blue.

Han Kleppe, Founder & CEO Leadinfo

As a leading digital enabler for companies and entrepreneurs across Europe we want to offer business value to our customers and partners. Leadinfo is converting visitors into leads which makes the return-on-investment of the software extremely tangible. Furthermore, their agency model is a perfect fit with team.blue since this customer segment is dear to us. We were impressed with the track record of Han in scaling Leadinfo to where it stands today. We're eager to help and roll-out Leadinfo into new territories and welcome them into team.blue.

Claudio Corbetta, CEO of team.blue

 

No further details about this transaction will be made available. For more information about this press release, please contact press@team.blue.

About Leadinfo

Leadinfo is a Dutch scale-up building software to identify B2B website visitors. They’re a sector leader in The Netherlands and Belgium. Their 3,000+ customers are companies like Creditsafe, Channable, and Brother and thousands of SMEs across Europe, providing services or products to other businesses. Leadinfo has an extensive partner network with 1,200+ online marketing agencies, which can use their software for free. With a team of 25+ winners, its goal is to help companies win with its lead generation software.

About team.blue

team.blue is a leading digital enabler for companies and entrepreneurs across Europe (Belgium, Bulgaria, Czech Republic, Denmark, France, Greece, Ireland, Italy, the Netherlands, Portugal, Spain, Sweden, Switzerland, Turkey and the UK). The business has more than 2.5 million customers and is a one-stop partner for web hosting, domains, e-commerce and application solutions, with more than 1,800 experts to support. team.blue’s goal is to shape technology and to empower businesses with innovative digital services.

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About team.blue

team.blue is a leading digital enabler for companies and entrepreneurs across Europe (Belgium, Bulgaria, Czech Republic, Denmark, France, Greece, Ireland, Italy, the Netherlands, Portugal, Spain, Sweden, Switzerland, Turkey and the UK). The business has more than 2.5 million customers and is a one-stop partner for web hosting, domains, e-commerce and application solutions, with more than 1,800 experts to support. team.blue’s goal is to shape technology and to empower businesses with innovative digital services.

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